The Center for Metropolitan Studies (CEM) released maps of São Paulo for the 2008 election, illustrating the votes for mayor and alderman.
CEM na Mídia

The opinion and proposals of two professors at Brazilian universities are offered.
"The expansion of the number of vacancies assumes no drop in quality," said Eduardo Marques.

In the early days of electioneering on television, José Serra (PSDB) and Fernando Haddad (PT) were the only candidates among the most highly rated candidates for mayor of São Paulo to submit proposals to the city.